BUS FPX 4012 Assessment 2 Interview Pitch: How to Write It

This manual is for BUS FPX 4012 Assessment 2, start to submission. The Interview Pitch prepares the leadership interviews you conduct in Assessment 3: you write a short, persuasive pitch asking leaders to take part, explaining the purpose and what they gain, and you draft the interview questions you will ask about leadership in their organizations. The grade turns on preparation. A pitch that a busy leader would accept, and questions that will produce useful answers about leadership, score the top column. Below is the method our tutors use, a structure that maps to the criteria, and an annotated sample excerpt. Prefer to hand it off? A premium original sample for this exact assessment comes back in 24 to 48 hours, revised free until it meets the guide. Capella's catalog lists the course as BUS-FPX4012, and some courserooms print BUS4012; both point to this same Assessment 2. In current courserooms this assessment typically appears as "Interview Pitch".

One honesty note before the manual: Capella revises courses and scoring guides over time, so always write to the exact scoring guide attached to your assessment in the courseroom. The course identity above is verified on capella.edu; the method and structure below are our tutors' approach to it, not Capella's official rubric text.

BUS FPX 4012 Assessment 2 grading scale at Capella FlexPath, the criterion levels this assessment is scored on, from Capella Tutors
How Capella FlexPath grades BUS FPX 4012 Assessment 2, visualized by Capella Tutors.

How BUS FPX 4012 Assessment 2 is scored

FlexPath does not use letter grades. Each criterion in the scoring guide lands on one of four levels, and the level descriptions are the real writing brief:

LevelWhat it means on a interview pitch
DistinguishedThe interview pitch is specific to the organization or case, applies course concepts accurately with credible sources, and ends in justified conclusions or recommendations.
ProficientThe interview pitch is accurate, but the application or recommendations are general.
BasicThe interview pitch describes concepts with little application.
Non-performanceA required part of the interview pitch is missing.

Plan the questions around the leadership concepts the course covers, since Assessment 3 analyzes the answers.

The BUS FPX 4012 Assessment 2 method, step by step

  1. State the purpose

    Why you want to interview them.

  2. Make it worth their time

    What they gain and how long it takes.

  3. Keep it short

    A few concise paragraphs.

  4. Draft open questions

    About leadership style, change, influence and challenges.

  5. Link questions to concepts

    So answers can be analyzed.

  6. Proofread

    Professional tone throughout.

A structure that maps to the criteria

Word counts are planning targets our tutors use, not Capella rules; follow the length and format your scoring guide states.

SectionWhat it must doGuide
Interview pitchPurpose, value and request.~150 words
Interview questionsOpen questions tied to leadership concepts.8 to 12 questions

Annotated sample excerpt

An original model excerpt from our team, written to show the register that reaches the top of the guide. Learn the moves, then write your own version.

Sample excerpt: pitch Original model by Capella Tutors

I am completing a course on leadership in organizations and would value thirty minutes of your time to hear how you lead through change.1 Your experience guiding the IT department through the move to cloud systems is exactly the kind of practical leadership the course examines, and I will share my written analysis with you afterward if you would find it useful.2 I can meet by video at any time that suits you over the next two weeks.3

  • 1States the request and time needed.
  • 2Shows why this leader and offers something back.
  • 3Makes saying yes easy.

The full premium sample for your exact assessment, written fresh to your scoring guide and topic, is free to request. Study it, revise it into your own voice, and submit work you understand.

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The five mistakes that cost Distinguished

  • Definitions without application. Apply each concept to the organization or case.
  • No sources. Cite credible business sources.
  • Vague recommendations. Make them specific and justified.
  • Long pitch. Keep it concise.
  • Closed questions. Ask open questions.

Pre-submission checklist

  • Purpose stated
  • Value to the leader
  • Concise and professional
  • Open questions
  • Questions tied to leadership concepts
  • Proofread

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